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Lost-Deal Feedback Request

Turns a no into information you can use, and occasionally into a yes six months later.

Best for

Anyone who wants to know why they lose deals rather than guessing.

Use this when

Within a few days of losing a deal, once the decision is final.

Preview

The email

Hi [First Name],

Thanks for letting me know, and for being straight about it — that's more useful than silence.

Genuinely, good luck with [their project]. I hope it goes well.

One small ask, if you have two minutes. It would help me get better:

1. What made the difference in the end?
2. Was there anything in my proposal that was unclear or off the mark?
3. Is there anything I could have done differently?

Honest answers only — I won't argue with any of them, and I won't try to reopen the conversation.

If things ever change, my door's open.

[Your Name]
[Business Name]

The rest of this resource is for members

Members get the complete Lost-Deal Feedback Request, one-click copy, saved favorites, and every other resource in the library for $149 per month.

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This resource is general educational information, not legal, financial, tax, or HR advice. Review anything you send or publish against the rules that apply to your industry and location, and consult a qualified professional when the stakes are high.

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